Delta 4 Commerce Course Syllabus
Scope : Amazon FBA
Currently Accepting Applications
Registration closes on 10th March
Complete Course Syllabus
TAP on the Arrow to Expand each topic.
- Introduction
- Welcome Note
- Topics Covered
- Instructor Introduction
- Entrepreneurship Mindset
- General Legal Disclaimer
- Summary & Next Section
- Business Fundamentals
- Section Introduction
- What is Private Label E-commerce ?
- What is Amazon FBA ?
- Costs Affiliated with Amazon FBA
- Payouts from Amazon
- Introductions to Product Research
- Product Research Funnel
- Summary & Next Section
- Product Discovery
- Soul Search
- Rabbit Hole Technique
- Grass Level Hunting
- Root Level Hunting
- Trojan Horse Method
- Smart Eagle Opportunity I
- Helium 10 Setup & Introduction
- Lazy Monkey Approach (with Helium 10)
- Smart Eagle Opportunity II (with Helium 10)
- Making Art
- Product Evaluation
- Litmus Test – Basic Weight, Volume & Price Point
- Alternate Reality (Bending the Litmus Test)
- Demand Analysis Test
- Spidey Sense Test
- FBI Test
- Trial By Fire Test
- Shark Tank Test
- Brand-Ability Test
- Product Specification Document #detlta4Vantage
- What is a Product Specification Document ?
- How to create a PSD ?
- Product Innovation
- Upscaling Quality
- Finding Weeds
- Symbiotic Pairing (Doesn’t work)
- Delta IV Advantage
- Closing notes on this section ??
- Financial Planning 101
- What are the various costs affiliated ?
- Understanding your unit economics (FBA Revenue Calculator)
- How much would you need ?
- Ensuring for break-even.
- Sourcing & Manufacturing
- Introduction
- Where Should you source from ?
- What should you do before sourcing ?
- Methods & Platforms to discover sourcing partners
- Supplier Evaluation
- Sample Evaluation
- TIPS to SAVE on your Sample Costs
- What is Alibaba ?
- How to find suppliers ?
- How to pick genuine suppliers ?
- How to contact suppliers ?
- Supplier Outreach Tracker
- Cue to Manufacturing section
- Compliance & Certifications
- How to lock on a supplier ?
- Checklist before placing an order
- Paying your supplier
- RAPID REALTIME TEST ***
- Advance Payment
- Ordering Production Samples
- Inspection
- Full Payment
- Branding
- Brand Name Ideation
- Brand Name Validation
- ™ Registration
- Amazon Brand Registry #detlta4Vantage
- Business & Amazon Account SetupBusiness Setup
- Do you need a business ?
- Where should you register your business ?
- US Business Registration (LLC / C-Corp)
- Indian Business Registration (Proprietorship)
- Registering Your Amazon Account
- What Documents do you need ?
- How long will it take ?
- What to do if your registration fails ?
- Listing On Amazon
- Procuring UPC Codes
- Creating Your Listing
- Converting to FBA
- Listing Images
- Listing Copy
- What is Listing Optimization
- Important TIP to ensure launch-advantage
- Shipping to Amazon
- Creating your shipping plan
- Prepping Your inventory
- Identifying a Freight Forwarder
- Air Vs Ocean
- Shipping Expectations
- Understanding your Tariffs
- Launching with Amazon PPCGetting the Reviews
- Why do you need reviews ?
- How to get reviews at launch ?
- How to get reviews using Amazon’s Vine Program ?
- How to send requests for reviews to Amazon customers ?
- How to create product inserts for reviews ?
- What’s the most genuine way to motivate your customers to drop reviews ?
- What is Amazon PPC ?
- Understanding Fundamentals
- Match types
- Impressions
- Clicks
- CTR
- ACoS
- Types of Amazon Ads
- Auto vs. Manual
- How to name and organize your campaigns ?
- Setting Up your first Auto Campaign
- Setting up manual campaign
- Optimization basics
Bonuses
#1 Indiamart A – Z
- What is IndiaMart ?
- How to Find Suppliers ?
- Indian Suppliers vs. Chinese Suppliers
- How to vet your Indian suppliers ?
- How to Find suppliers in General in India ?
#2 Influencer Marketing
- What is Influencer Marketing ?
- Who is an influencer ?
- Does account size matter ?
- How to do influencer marketing on a budget ?
- How to discover influencers ?
- Scripts & Tactics